Tuesday, 30 March 2010

Editorial: The End?

Over the last 12 months the online version of Under the Radar (UtR) has grown from an irregularly updated blog manned by one lonely journalist to a multimedia micro-site with daily contributions from writers across the country.

But this isn’t (all) about blowing our own trumpet. No, this is a glowing reflection of the Scottish music scene’s particularly rude health. If it wasn’t for the swarm of artists, labels and promoters that buzzes around us, we simply wouldn’t be in the position we are now.

Scottish music is no longer the periphery-dwelling underdog it once was. This fertile landscape of talented musicians has coincided with a robust sect of keyboard tappers who are keenly spreading the word about Scotland’s cauldron of sound.

This year, like no other, Scottish acts are bringing their music to people across the UK, across Europe, and across the world. They’re perking the ears of brand new audiences who are, in turn, fanfaring their virtues across social networking sites like PR men and women working for free. The best and most trustworthy kind of testimonial, you’ll no doubt agree.

Our point is this: Scottish music is no longer under the radar. At the risk of stretching the metaphor, today Scottish music is firmly on the radar. And because of this shifting scenario, we’ve decided to get with the times and point UtR in the same direction.

From today, we’ll no longer exist in our current guise. We’re having a facelift, a name change and we're moving to a brand new website.

Don’t worry, everything you’ve loved (and loathed?) about UtR will continue to be; we’ll keep bringing you the latest news, features, reviews, and podcasts from the heart of the Scottish music scene. But instead of doing it in the hope that someone will pick up on the music we love, we'll be doing it with the knowedge that people are listening.

So, as this is our last ever post on this page, we’d like to thank you for reading. It’s been a blast.

UtR is dead. Long live Radar.

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2 Comments:

Anonymous Jodi Mullen said...

What a long, strange journey it's been, and all that.

Seriously though, very pleased to see UTR evolving into something new and wish you the best of luck in your new guise and at your new home.

30 March 2010 12:02  
Anonymous Broon said...

you've done a grand job Nick (and Billy, and the team), congratulations on your shiny new home!

30 March 2010 12:27  

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